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The 2026 World Cup is expected to generate huge increases in food and drink consumption globally — and hospitality businesses in Ireland will feel the impact too. Major football tournaments typically drive sharp, predictable spikes across foodservice and hygiene categories.
Products by Peak TimesPackaging solutions tailored to every stage of matchday service. From pre-game refreshments and busy half-time rushes to late-night takeaway demand, our foodservice packaging range is designed to perform in fast-paced event environments. Browse the categories below to find cups, food packaging, cutlery, and accessories suited to each service period throughout the day.
High-footfall venues — pubs, fan zones, takeaways and stadia — will see washroom consumables and surface hygiene burning through stock much faster than usual.
Events like the World Cup don't just drive stadium sales — they create major volume opportunities across the entire foodservice and packaging sector.
From busy fan zones and packed sports bars to takeaway counters and street vendors, major sporting events dramatically increase the number of people eating and drinking outside the home. As fans gather to socialise, celebrate, and watch matches together, demand rises for fast, convenient foodservice options and the packaging that supports them. This surge creates major volume opportunities across disposable cups, food containers, cutlery, and on-the-go packaging solutions throughout the tournament period.
